Client Story
Gumloop | Collapsing Contract Turnaround from Weeks to Hours
About
Gumloop is an AI automation platform that lets anyone build and deploy powerful AI agents without writing code — handling all the infrastructure, security, and complexity behind the scenes. Gumloop counts Shopify, Instacart, and Ramp among its customers.
As Gumloop scaled, every part of the business was running on automation. Legal wasn't keeping pace.
Summary
Challenge
As deal volume grew and enterprise contracts started arriving, legal became the primary bottleneck for Gumloop's go-to-market team — with traditional law firms taking six weeks to return redlines on deals that needed to close in days.
Solution
Crosby turned those same contracts around in 12 hours, integrated directly into Slack where Gumloop's team already worked — matching the speed Gumloop expected from every other part of the business.
ROI
- 144 min Turnaround time